Showing posts with label cultivation. Show all posts
Showing posts with label cultivation. Show all posts

Tuesday, June 5, 2012

Rhetorical Theory/Bruno Latour Episode #1: Show Your Work

With this first numbered episode, I continue with my provocations, attempting to assemble rhetorical theory and Bruno Latour in mutually beneficial ways. In this episode, I discuss what I am calling Latour's insistence to "show your work": that is, to not assume as already existing that which we are always working to create. Additionally, this call to "show your work" highlights all those humans and nonhumans who take part in such work.



Saturday, December 3, 2011

Wilderness

In a previous post I introduced my new research project on object-oriented environmental rhetoric. My original way into this project was my previous (and on-going) work on the physis/nomos split. Frequently, discussions of environment or environmentalism presume a fundamental disconnect between humans and their environments: technology and culture (on the side of nomos), for instance, alienate us from nature (on the side of physis). Thus, a concept like wilderness became interesting for me. For example, the anthropologist Tim Ingold (in his awesomely brilliant The Perception of the Environment) takes the whole concept of wilderness to task.
Scientific conservation is firmly rooted in the doctrine [...] that the world of nature is separate from, and subordinate to, the world of humanity [...] As a result, we tend to think that only environments that still exist in a genuinely natural condition are those that remain beyond the bounds of human civilisation, as in the dictionary definition of wilderness: "A tract of land or a region uncultivated or inhabited by humans beings." (67)
Ingold's take on "wilderness" very much resonates with the work of environmental historian William Cronon, who argues (in "The Trouble with Wilderness; or, Getting Back to the Wrong Nature") that the very idea of wilderness is problematic for environmentalism:
But the trouble with wilderness is that it quietly expresses and reproduces the very values its devotees seek to reject. The flight from history that is very nearly the core of wilderness represents the false hope of an escape from responsibility, the illusion that we can somehow wipe clean the slate of our past and return to the tabula rasa that supposedly existed before we began to leave our marks on the world. The dream of an unworked landscape is very much the fantasy of people who have never themselves had to work the land to make a living...only people whose relation to the land was already alienated could hold up wilderness as a model for human life in nature, for the romantic ideology of wilderness leaves precisely nowhere for human beings actually to make their living form the land.
Moving along as I was in the Cronon article (and rather fresh off of reading Ingold), I became rather content with dismissing wilderness as a defunct term with entirely too much actively pernicious philosophical baggage (for another, similar angle, see Zizek's critique of ecology). But then I reached Cronon's conclusion, where, he claims, he is "forced to confront [his] own deep ambivalence about [wilderness's] meaning for modern environmentalism." On the one hand, he argues, the notion of wilderness disconnects humans from their environment and thus often produces irresponsible behavior. That is, we let ourselves off of the hook when we take ourselves out of nature.
On the other hand, I also think it no less crucial for us to recognize and honor nonhuman nature as a world we did not create, a world with its own independent, nonhuman reasons for being as it is. The autonomy of nonhuman nature seems to me an indispensable corrective to human arrogance.
I was stuck. I had no time for Cronon's ambivalence: "Doesn't he know I am trying to crank out an article!" I was troubled, however, because I was persuaded by his ambivalence. We aren't disconnected from nature (the physis/nomos split is deeply troublesome), but the many other participants in nature aren't simply the same as or reducible to us either. There is such a thing as wilderness, but it isn't a wilderness apart from us.

And this is, of course, where object-oriented ontology (OOO) and now, lately, object-oriented rhetoric (OOR) arrives on the scene. In his review essay of Graham Harman (a key figure in OOO or, also, speculative realism), Scot Barnett tightly formulates the OOO/OOR position:
For Harman, then, the project of object-oriented philosophy involves two key moves: first, the recognition of the ontology of individual objects or tool-beings and their perpetual withdrawal from other objects in the world; and second the attunement to the reality and implications of these objects coming into relation with one another and how those relations in turn produce new objects whose depths, like any other object, can never be fully known or expressed in language.
Wilderness, then, can be re-read (and rescued) in this way: individual objects, which I read broadly here to include plants, animals, and rocks, perpetually withdraw from us--they remain wild in being never fully known to or controlled by us. And those wild objects will relate with one another in ways unknown to us (as wild objects ourselves) and produce effects we cannot codified (and might very well find threatening). This, I think, suggests something very interesting (if not fully known to me at this point) to environmentalism and environmental rhetoric. Barnett writes of the
many opportunities for future researchers to extend Harman’s thinking into the development of a broader and more nuanced rhetorical consideration of the world and our (i.e. human speakers' and writers’) being with others—human and nonhuman alike—in the world.
The View from My Office. There is a garden and a tree. There are squirrels and birds and bugs in the garden and in the tree. There is an auto body shop, a play house for my son, and an alley complete with various dumpsters. I am embedded in this environment. For instance, I watch the squirrels and the birds (note the bird book). I relate to them and they, at times, to me. But the squirrels and the birds and the bugs in the garden also withdraw from me and relate to one another independent of me. I am not out of nature here, but it nevertheless is wild.
I am interested, in light of Cronon's deep ambivalence about wilderness (a term I may yet jettison) and Ingold's rather forceful (and persuasive) rejection of it, in develoing a rhetoric of, or better yet, for human and nonhuman relations (the "being with others" Barnett describes above). We can't be apart from nature, but we can never fully know and determine everything also in it.

Friday, December 2, 2011

A New Project

From my Current Projects page:
"The Shape of the World to Come: Toward an Object-Oriented Environmental Rhetoric" (In progress, 3000 words).

Abstract: This article works to develop an environmental rhetoric that gives vibrant matter its due. My argument, and it is one made by others, is that much environmentalism overemphasizes human agency. Or, in other words, in giving ourselves the responsibility to save or fix the planet, we have over-invested in our own agency, enacting the self-same hubris that results in dispositions toward the environment that environmentalists themselves might very well (and rightly) condemn. I argue that this over-investment (to the exclusion of denying and/or erasing nonhuman agency) is not the proper comportment we should have with the environment. Drawing on work in speculative realism (and related theories such as new materialism) and work in the emerging area of object-oriented rhetoric, I suggest that we can neither fully understand nor determine the environment, and that we need an environmental rhetoric concerned with inventing and shaping attitudes alive to this suggestion.

Wednesday, August 17, 2011

2011 Kenneth Burke Conference Paper

My relationship with Kenneth Burke gets a little complicated:

Nathaniel Rivers Kenneth Burke Society 2011

Wednesday, September 1, 2010

You Are Where You Picnic

Sarah Williams Goldhagen, architecture critic at The New Republic has a splendid review of and essay on several, recently completed public parks (including Chicago's Millennium Park, pictured below). Like the environmental artist Christo, Goldhagen, in this and other essays, treats of the political, social, and economic work that gives rise to architectures and the the political, social, and economic work done by architectures. She thus treats, in my mind, the double work of rhetoric and materiality. The architecture,as the material, works to shape the public, its movements, its values, and its future. However, the material, the architecture is not pre-specified and automatic: it must be made and it is made rhetorically.

Agency Through and Within the Grid

There is, in some circles (that even I sometimes run in), the assumption that nudges (or "hidden persuaders" or "the power of suggestion") somehow render the nudged less active and less critical, and that nudges undermine individual human agency. If you got tricked into eating healthy food, the argument goes, then you were not exercising any critical agency. I have argued elsewhere(s) (and sometimes until I was blue in the face) that rather than a challenge to critical human agency, the presence of nudges (and I would argue that they are ubiquitous and unavoidable) should compel us to redefine just what we mean by and count as agency. Nudges remind us that human agency is imbricated in larger social, cultural, technology, and biological ecologies. Human agencies (those we like and those we don't like) have never stood apart from such ecologies, whose nudges cultivate the very agencies we come to count as part and parcel of who we are.

This imbrication is discussed (or suggested) in a July, 2010, National Geographic story on "The 21st Century Grid." One of the arguments built into this discussion of the evolution of the "smart grid," complete with new nudges, is that a smarter, more automated power grid can mean savvier, active consumers. Currently, our individual use of electrical power is difficult to monitor. In most places, the feedback consists a person coming to your house at intervals and reading your meter. Then, you get the bill in the mail. That's the one nudge you get. I would argue that even sparse nudges are nonetheless nudges. The current grid is not a no-nudge environment but a bad-nudge environment. Moving away from this nudge model, which is basically the same as it was the 1960s, new nudges would include smart meters "that allow consumers to program their appliances [...] at off peak hours, when electricity is cheap." This is similar to the way some cars today allow drivers to their current fuel consumption rates. Anecdotal evidence suggests that such feedback nudges drivers to be more fuel efficient (my father has made this into a game, for instance). The article thus proclaims, "In the 21st century we'll become active participants in the management of this vast and seemingly unknowable network that makes our civilization possible."

Certainly, this will strike most of us as optimistic if not naive. However, there are two key points to be made here with respect to nudges and agency. First, the electrical grid itself cultivates a series of agencies not possible without it (computing, film, television, and ice cream consumption whenever). Second, and related, such nudges do not eliminate something like agency; what they do is cultivate agencies. I'd argue that agency is always already nudged and cultivated. The running agent is made possible by legs; the driving agent made possible by a car. The car nudges us to drive it (it suggests, in other words, that we drive it). A car, however, does not impede upon agency because it "tricks" us into driving it. The car defines an agency that does not exist apart from it.

I thus see nudges as just such technologies. Having a "smart grid" does not make us uncritical un-agents (zombies?). It could very well produce agencies we do not like, but, then, we'd have to argue about that particular agency (without prematurely boiling down a debate about what and why to whether or not). To assume that a "smart grid" impedes upon agency is to presume agency does (or has ever) existed apart from, to borrow from Burke, acts, scenes, purposes, agents, and attitudes. Nudges (re)define the conditions of possibility for human agency. The gird as is is not more empowering because it appears to leave us alone to decide as autonomous agents whether or not to turn the lights off. It simply enables another kind (or quality) of agency--a quality of agency that seems to be increasingly problematic if we hope to increase the efficiency and sufficiency of our power grid, itself the ultimate nudge that cultivates us as the electrical-technological agents we have become: not more or less active or passive, but differently and, thus, debate-able agents, active and wise.

Sunday, February 28, 2010

Cave symbols hint at 30,000-year-old origins of written communication

As the researcher says, "language maybe too strong a word," but two things here strike me as important:
  • concepts that cannot be drawn
  • social agreement on meaning
Still chewing on this one for now.

Here is the researcher's article in the New Scientist.

And here is another news story on the research.

Wednesday, February 24, 2010

Day 13: If Students Were Olympians

Listening to Olympic athletes describe their failures compels me to confront my goals and expectations for my students. Many of the athletes I have heard in post-game interviews are quite frank about their failures. However, it is not their frankness itself which impresses me. What impresses me is their ability to breakdown their process: to the steps they took or didn't take, the moves they made or didn't made, and how the combined effect of those steps and missteps, moves and mistakes resulted in their "failure." For these athletes, failure is not absence (or presence) of one thing or another, but is, more often than not, a failure to execute specific actions. Rarely have I heard "I don't have the talent." You hear, instead, "I didn't do what I needed to do."

As I have already opined, there are many aspects of athletics I would import to the classroom. However, in many regards I am talking about what the space of athletics affords that the classroom may not.

I think students often suffer under the assumption that intelligence is a possession rather than an activity (although we do suffer under the notion of talent in athletics as well). And while there are certain baseline cognitive requirements for intelligence, cognition is highly plastic and largely cultivated through practice (I here draw on the work of Andy Clark). As many educators would attest to (I hope), student failure is often not because they lack something. Failure results from not executing specific actions in time. A failure to study in advance of the exam. A failure to develop study habits to effectively utilize study time. A failure to prepare a proper area in which to study. These are all activities that "result" in what we objectify as "intelligence." And as much as teachers focus on activity and the steps students much take, our societal assumptions about "intelligence" often make this an uphill battle.

Tuesday, February 23, 2010

Day 12: Cultures in Sports

As I mention in my Day 9 post (Bodies in Sport):
For reasons that will become clear, I appreciate the way NBC covers the Olympics: they frequently jump from sport to sport. [...] The reason I happen to like this, given my own research interests, is that we get to see the variety of bodies (body types) that participate in sports and, from this, the relationship between body and sport. Moving from the Bobsled [...] to speed skating [...] and then to short track speed skating [...] is an exercise in the varieties of human embodiment.
It is likewise interesting to the see the move from sport to sport in terms of nationality. That is, what nations excel at what sports? As I write, America and Germany go down the wire in Team Nordic Combined. A few channels over, Canada is destroying Germany in hockey.

I don't have much new to say here, as I have already been dealing with this issue tacitly throughout my Olympic posts. It does, however, corroborate my points about bodies. It would be silly to argue that Germany simply doesn't have inherently talented hockey players; that the genetics of Germans have not mixed in just the right way to produce hockey excellence. It probably isn't simply access to ice either. Germany does not suffer from tropical climes that might work against success at cold, winter sports. They are currently in second place in the overall medal count. And as my German friend has reminded me, because of Germany's population this is rather impressive medal production. It seems far more plausible that Germans, by and large, have simply not invested in hockey for whatever reason. A cultural "decision" has been made with respect to hockey, and that call means that tonight Germany went down to Canada 8-2.

Saturday, February 20, 2010

Day 9: Bodies in Sports

For reasons that will become clear, I appreciate the way NBC covers the Olympics: they frequently jump from sport to sport. I imagine this is to keep things moving and to allow the audience to see as many Americans compete as possible. The reason I happen to like this, given my own research interests, is that we get to see the variety of bodies (body types) that participate in sports and, from this, the relationship between body and sport. Moving from the Bobsled (where athletes are built like linebackers) to speed skating (where they look more like power forwards) and then to short track speed skating (where they are far more compact) is an exercise in the varieties of human embodiment.

The common way such variety is interpreted is that certain individuals are "made" or "built" for their sport. That is, sports naturally favor a particular and natural body type. This view, while parsimonious, begs more than a few questions and is predicated upon two tenuous assumptions. First, that sports are not human constructions with built-in preferences and, second, that human embodiment is pre-specified. Countering both these assumptions, we could argue that sports are human designs and human institutions that select and then work upon bodies. That is, the rules and "biases" of sports work to limit participation and participation itself shapes bodies for and within competition. This is an argument I introduced in my Day 1 post.

My favorite example is Usain Bolt. Bolt broke the world record in the 100m dash at the 2008 Beijing Olympics. What is amazing about this feat is that Bolt does not resemble other 100m runners in one crucial dimension: he is much taller. According to many in the sport, he should be too tall to be successful. These individuals make the argument that I outlined above: there is a natural body type that is required for success in the 100m. They are, in part, right. Obviously, if coaches believe one must be a certain height to succeed in an event, it should come as no surprise that we will see only individuals of that height excel at that event. But they succeed not because they are a "natural" fit, but because of the selection bias of the sport itself. Because of this bias, their height serves to gain them access to the training, practice, and competitions through which they then come to excel at that sport. Most runners as tall as Bolt never get a chance to seriously train for the 100m. Any given sport is not naturally obliged to privilege some bodies over others. Sports, in some way, "select" the bodies that will succeed, and this selection occurs through rules and rule changes, levels of access, and the predispositions of coaches, trainers, and managers.

However, it would likewise be a mistake to assume that Bolt was pre-specified to excel in the 100m dash, and that he was simply waiting for a chance to run in it. Access is important not because it alone allows bodies to succeed, but because access is the first step in a series of steps through which bodies are actively shaped (I actually prefer the word "cultivate" but that explanation is for another time) for success. The Bolt who enters into training for the 100m is not the same Bolt who emerges from it. His training included, for instance, working on his stride and gait. There are many such examples how participation in sports reworks bodies in meaningful ways.

This is not say that anyone and everyone can and should compete in any and all sports, or that sports should now consider reworking themselves to include anyone and everyone. It is to suggest, however, that we should not ignore the very important ways that "we" are responsible for the shape of both our bodies and our sports. The Bolt example, particularly when one considers the discourse surrounding sports, productively incorporates discussions race in the cultivation on bodies. Likewise, perceptions of gender are at work here is well (many feminist scholars have productively engaged biology in precisely the directions I outline here). Neither sports nor bodies are static objects; they are dynamic cultural and biological processes that have important physical and ethical manifestations: "who gets to do what?", which is also to ask, "Who gets to be what?"

Tuesday, February 16, 2010

Day 5: Olympians and the Rest of Us

Part of my dissertation research examined the success of Usain Bolt in terms of his cultural context. Mainly, that because one can earn a significant reputation as a track star in Jamaica, it makes it more likely that more individuals will embark on such a career and stick with it. This is confirmed by research in the sociology of sport, which shows that one of the defining features of athletic success is an athlete's social network. Christopher L. Stevenson argues that athletes become athletes through "processes of entanglements, commitments, and reputations and identities." Stevenson examines how athletes are recruited into the sports and by whom. He then describes how, through a series of deepening entanglements and commitments, the athlete’s identity becomes bound-up in the sport through these relationships and through the reputation he or she earns.
These webs of relationship entanglements drew the athlete into the sporting activity, and the athlete allowed him/herself to be drawn in because of the value he or she place those relationships.
I argued that Bolt comes from a country whose national attitude means reputation for track athletes. Jamaican journalist Colin Channer offers a distinctly non-biological explanation for the strength of Jamaica’s sprinters. He traces the focus on sprinting to elements of Jamaican culture and history. While he admits that the love for speed “seems at odds with its hard-nose commitment to nonchalance,” “to be Jamaican means to move.” The Jamaican-born Channer argues that the love of sprinting “is rooted in the notion of flight, in the notion of defiance and aspiration expressed in the grammar of the body." The Jamaican track phenomenon is not directly traceable to either its geography or to the “unique biology” of its inhabitants; Jamaicans share both with countries with far less success in sprinting. Channer further argues that “sprinting is the physical argot for the runaway slave. For a slave, escape was act of defiance, a loosely punctuated treatise, with commas and no full stops, on the topic of being free.” Running as an act of defiance reflects the deeply rooted narrative of the maroons, resistance groups constituted by runaway slaves who fought the British from 1655 to 1796. So while Channer argues that Bolt “has been fast ever since we’ve known him,” he is from a place culturally committed to cultivating speed.

What I make of this is that athletic and, thus, Olympic success depends, in part, on a culture that cultivates it. Having access to mountains and snow is certainly important, but there must likewise be a cultural climate that values and rewards it. That is, Olympians need other people interested in their sport to make excelling in that sport rewarding in terms of reputation and identity. They likewise need cultural pressure to do the same (the cultural risks inherent in failure). This becomes important in acknowledging and explaining the absence of success in a sport and how policies around sports matter. This is particularly relevant when sports are discussed in terms of gender and race. Do we as a society make it worthwhile for individuals to choose to compete in certain sports? This connects to my earlier post about the IOC's decision to excise softball. If there is no chance of Olympic gold, what "entanglements, commitments, and reputations and identities" will exist to cultivate athletic excellence?

Saturday, February 13, 2010

Day 2: (Re)Figured Skating UPDATED


UPDATE: The Dick Button (during NPR interview posted today) agrees with me (basically). Although my point about deductions may be off base, my discussion of the results of the scoring system seem to be on point (if you'll pardon the pun):
"We have to remember that this is a judging system based on points," Button said. "It's the point value that counts [for] each of the individual moves."

The biggest point values come with high-scoring jumps, Button says, so skaters don't take the time for lingering and fluid grace on the ice. Thus, Button predicts, they are unlikely to inspire the kind of innovation he brought to skating.

"They're doing the same moves over and over and over because that's what they get the points for," Button says. "And there isn't enough emphasis put on ... the performance level, the [elegance] level, the music, the interpretation."
Much thanks to my dad for pointing me to this. Hear the complete interview here and read excerpts here.

I want to state up front that I do not much care for figure skating. That being said, I want to carefully chart my opposition lest readers attribute ungenerous or false motives. In so charting my opposition, I implicitly say a few things about rhetoric.

First, I find figure skaters to be amazing, well-trained, dedicated, and athletic bodily artists.

Second, my opposition is not predicated upon some knee-jerk, macho reaction against sequins. For instance, I think this is awesome.

My opposition has to do with the how the sport is cultivated by its judging system. In short, the event has become the Olympic equivalent of the educational phenomenon of “teaching to the test.” And, in Olympic figure skating, it is the worse kind of test. As I understand it (note the caveat), the scoring is predicated, in large part, upon deductions. While this may certainly misrepresent the full nuance and complexity of the scoring system, I am ultimately talking about how it strikes me as a casual viewer. Skaters are punished for mistakes rather than rewarded for successes. Because of this scoring system, and the narratives it spawns on the part of commentators, figure skating becomes about not making mistakes: every jump is appreciated in terms of “stuck landings.”

This is further compounded by another aspect of the scoring system: it is highly rationalized, and it tellingly involves instant replay. The judges can review the particular aspects of each component at an amazing level of detail: “The technical specialist uses instant replay video to verify things that distinguish different elements; e.g. the exact foot position at take-off and landing of a jump.” This is all fine and good for a system designed to be objective and to curb abuses of this sort. It is, however, a terrible system for praising and blaming an artistic performance. When judges can explicitly divorce the technicality of a move from the fluid context of that move (to make the dynamic static), then the performance, as art, must necessarily suffer.* This is likewise true, for me, of gymnastics. I am sure that the balance beam is the perfect stage for artistic enactments of bodies; however, I watch primed to spot wobbles and shaky landings.



I do not claim that figure skating lacks artistry or artistic merit. I assume that most in and around the sport would defend it against the “charges” I here level. I would say, however, that the emphasis on objectivity and technicality must necessarily cultivate the performances and the performers themselves, in addition to mediating how viewers experience the event. Rules are not merely added on to sports; rules cultivate sports and the athletes who compete in them. For instance, this. In conclusion, I feel that in figure skating this cultivation errs on the side of the static and the technical at the risk of erasing the performance as dynamic and artistic.

*I recognize the problem of decisively separating the artistic from the technical. Art is itself a function of technique. I am focused here on the issue of ecology and balance. How carefully tuned are audiences to both aspects of the performance and when are they moved too far in one direction? Back

Friday, February 12, 2010

Day 1: Olympic Rhetorics

The Olympics start tonight. Well, they have already begun, in a sense, with the tragic death of an athlete during a practice session. The Olympics are always ambiguously positioned in terms of their relationship to politics: that is, the Olympics are seen as apolitical in as much as they are attempts at international politics. It’s the oldest political tactic in the book: claim your politics are not political. Hence the ridiculousness of this argument about the 2008 Summer Olympics in Beijing:

Bush himself and other senior U.S. officials have said on several occasions that the president will attend the Beijing Olympics and believed the Olympics is not a political event but a chance for athletes to compete at the top of their class. ("Bush to attend," emphasis added)
Of particular interest to me, however, is the politics of sports (read “rhetoric of sports”). That is, not only do the Olympics as an international event enact a politics, sport is itself shot through with politics (with choices, with policies, with values, with power). And by the “rhetoric of sports” I do not just mean “talk about sports.” Rhetoric is certainly discursive, but rhetorical action operates across bodies and environments as well. For instance, I have an entire dissertation chapter devoted to the cultivation of Usain Bolt. I argued there that Bolt’s physical excellence is not innate or inborn but is an emergent phenomenon cultivated rhetorically across attitudes, commitments, techniques, the preferences of coaches (if a coach thinks you are too tall to the run 100m he or she won't let you train for it) as well as cultural and racial assumptions. The bodies of athletes are themselves political, as the example of Bolt works to illustrate. Athletes emerge from within a complex matrix of bodies, cultures, technologies and environments. What sports are available, what bodies are preferred, and how bodies are shaped by participation in sports are a just a few of ways rhetoric is embodied and enworlded and how bodies are cultivated rhetorically. This is why I really like the above logo for this year's games. The figure in the logo is constituted by the various human habitats represented by the colors of the Olympic rings: bodies are independent from neither politics nor environment.

Finally, excellence in sports (who is good and why) is likewise difficult to finally determine. There is no one reason why someone wins the gold medal and others do not. However, as we start the Winter Olympics we should be on the look out for narratives that attempt just that: hard work and talent are particular favorites, but neither packs much explanatory punch. From the dissertation:

Daniel F. Chambliss, a sociologists specializing in sports, argues that athletic excellence, and, by extrapolation, all excellence, is not “a product of socially deviant personalities,” it does “not result from quantitative changes in behavior,” and it “does not result from special inner quality of the athlete” (72, emphasis in original). Based on his longitudinal study of Olympic swimmers, Chambliss concludes that “athletic excellence is widely attainable, if usually unsought” (78). Rather than assuming, as most do, that Olympic champions simply work harder or that they have innate talent and gifts, Chambliss argues that they simply and mundanely “do things differently” ("The Mundanity of Excellence" 73). “Their strokes are different, their attitudes are different, their group of friends are different; their parents treat the sport differently, the swimmers prepare differently for their races, and they enter different kinds of meets and events” (73). This qualitative distinction is manifested across three dimensions: technique, discipline, and attitude. A case could be made that Chambliss is essentially suggesting that the rhetoric of Olympic athletes is different. In persuasively arguing that individuals are not born champions, Chambliss posits that an Olympic swimmer is persuaded into becoming.
Chambliss argues that we use "talent" to objectify what is actually a complex series of behaviors and attitudes. Athletic excellence is something somebody does rather than something somebody has.

This is, in other words, why and how I watch the Olympics. To return to the start of this year's games, which began with the tragic death of an athlete enacting excellence, it is important to remember what is at stake in the politics of sports: bodies, their cultivation, and, at times, their destruction.